We've worked with many clients over the years, who all have very specific website development needs. While some clients may share common goals, each may approach those business goals in different ways. But, time and time again, we usually start by asking a client in what ways are they measuring their website's effectiveness. In this 4 part series, I'll discuss identifying purpose and overcoming obstacles, complaints of current site capabilities and establishing budget, metrics to success and selecting a vendor, then finally risk tolerance and disaster recovery planning.