Qubit Data and Consumer Survey Reveal US Holiday Shopping Peak Periods are Getting Longer Each Year
Real Wire
Thu, 12/13/2018 - 09:51

Research also shows nearly 68 percent of consumers are comfortable sharing preferences with brands to receive a more personalized experience 

[New York – December 13, 2018] -- Qubit, a leader in marketing personalization technology, today announced findings from its platform data on consumer holiday shopping behavior, along with a new consumer survey. Qubit analyzed internal data from 10 days prior to Black Friday through Cyber Monday over the past three years. The 2018 data shows how consumer online shopping habits are changing.