Digital Transformation is bringing content, insights and experience together to generate value. The use of digital transformation helps enterprises to streamline their business processes which are essential for achieving ideal output. With the advent of upgraded applications, enterprises are investing major proportion of their revenue in digital technologies and in research and development for the organic growth of the company. Today, it has become important for all CXOs to look technology adoption in line with the business needs of each department and function.

The proliferation of digital channels such as Mobile, Social media on the one hand and disruptive technologies such as the Cloud, Internet of Things and Big Data on the other have created new opportunities for the enterprise providing a level playing field for companies, young and old. These technologies are used by enterprises to discover new revenue opportunities, improve features to their traditional systems, as well as help in improving their customer relationships, thus becoming qualitatively more efficient.