Selftrade
Completed Drupal site or project URL: https://selftrade.co.uk/
Selftrade is an online share trading portal that has become one of the UK’s leading execution-only stockbrokers. Founded in 2000, it has won many accolades for its trading platform and the value it provides customers. The Selftrade business was taken over by new investors, requiring the development of a new Selftrade site.
Selftrade’s new owners expect to develop the business based on customer feedback. Hence, a flexible platform was essential, in order to cope with development that simply could not be planned in any great detail at the point the initial site was developed.
The key for Selftrade was a web portal that looked fresh and new, yet pulled together essential third party information such as real-time share prices and stock trading; historical performance data across a range of financial products; and continued to provide a platform for customers to debate and comment.
Key objectives:
- a fresh, up to date look and feel to the site
- connect with existing Selftrade community and develop the relationship
- create a responsive, mobile friendly site
- integrate smoothly with a number of information and data partners
- prepare for future developments