Sandusky Radio: 11 Stations, 1 CMS
Completed Drupal site or project URL: http://sanduskyseattle.com/
Sandusky Digital, with radio stations in the Phoenix and Seattle markets, needed to replace an aging CMS infrastructure with one that gives website administrators the ability to efficiently create engaging content that caters to each station’s unique radio personalities and audience, thereby maximizing engagement and sales opportunities in their respective markets.
“Our system was antiquated and limited our opportunities, causing frustration and wasted staff time trying to manage downtime and archaic admin tools,” Patrick O’Brien, Project Manager of Sandusky said. “We’d outgrown what was offered...and the vendor had not kept up with a changing new media landscape.”
To bring their radio stations into the new era, Sandusky partnered with Bluespark to create 11 radio station websites driven by a common codebase yet allowing for each station site to be deployed with its own unique brand, audience, and features in just six months.
Key modules/theme/distribution used: Drupal 7 coreOmegaPanelizerMenu MinipanelsReferences ManagerOrganizations involved: BluesparkTeam members: Riversedgeronald_istosMcRickDamienMcKennajwilson3Pedro Lozanorsegarssvettes