Cloud-based next generation platform is a new way to manage the lifecycle of visual brand assets.

TORONTO, ON, March 15, 2017 – North Plains has announced the launch of NorthplainsNEXT, a cloud-based content engagement platform which the company believes sets a new benchmark in managing visual assets. It delivers a complete, integrated solution for managing all interactions with content at every stage from ideation to distribution, overcoming the challenges of handling vast amounts of visual content in a multi-channel, ‘always on’ world.

NorthplainsNEXT has turned around the traditional way of executing digital asset management (DAM). Instead of being built around user personas and merely connecting different systems, the platform streamlines the management of assets from creation through completion with one single user experience.